Novocure - Optune Gio
This design-driven ad highlights the healing possibilities of Novocure's Optune Gio technology. I developed the look and motion of our Optune aura ribbon; and created a toolkit for the ribbon to be applied and composited to a variety of shots and additional spots.
Additional Explorations
Credits
Executive Creative Director: Erin Sarofsky
Executive Producer: Steven Anderson
Producer: Dylan Ptak
Creative Director: Stefan Draht
Design and Animation
Tyler Scheitlin
Matthew Nowak
Dan Moore
Dean Ripper
Matthew Nowak
Dan Moore
Dean Ripper